Marketing Specialist

We’re delighted to be working with a growing technology company in Market Harborough who are looking for a creative and commercially astute Marketing Specialist to join their forward-thinking team.

This is a wonderful opportunity for a 360° marketeer to join a business at the forefront of digital innovation. The successful applicant will draw on their extensive expertise to create a clear and effective marketing strategy that will refresh the brand and lead to demonstrable commercial advantage.

As Marketing Specialist, you will have the following duties and responsibilities:

• Formulating and implementing the full marketing strategy and Brand Refresh for the business, working closely with the Sales Director and MD
• Planning and managing effective marketing campaigns across both digital and traditional channels
• Liaising with external agencies in relation to website creation and development
• Delivering PR messages to a wide audience to drive company visibility
• Ensuring all digital content and marketing materials are kept up-to-date and relevant
• Recommending an effective mix of marketing strategies

We’re looking for a talented marketing professional with the following skills and experience:

• Qualified in a Marketing or PR subject at Degree level or equivalent (e.g. CIM Diploma)
• Extensive experience in a similar B2B marketing role at a strategic level, ideally with examples of developing joint marketing initiatives within the technology or SaaS sectors.
• Career history in both digital and traditional marketing methods
• Shows commercial acumen and stays informed of marketing industry news and trends
• Awareness of how SaaS technologies are changing the marketplace
• Confident managing engaging and informative websites
• Good knowledge of GDPR
• Demonstrates a problem-solving, positive and proactive approach
• Excellent communication and presentation skills, both verbally and in writing
• Self-motivated and well-organised, with strong time management and prioritisation skills

Hours of work:

• Monday – Thursday: 08:15am – 16:45pm
• Friday: 08:15am – 15:00pm
• Hybrid working pattern
• Flexible and part-time working hours will be considered

Salary and benefits:

• £35,000 – £45,000
• On-site parking
• 20 days annual leave (+ bank holiday)