Digital Marketing Manager

Are you a stand-out Digital Marketing expert looking for an opportunity within a talented agency team?

We’re delighted to be recruiting a Digital Marketing Manager on behalf of a passionate and creative full-service marketing business based in Market Harborough.

Applicants must demonstrate a good understanding of brand building, a flair for creating innovative digital marketing strategies and a keen interest in following and understanding the latest industry trends and thinking.

Duties and responsibilities:

• Working alongside the Marketing Director and Account Management Team to create digital strategies, briefing and managing effective campaigns with KPIs that support client objectives
• Reviewing the performance of campaigns and reporting on lessons learnt and future recommendations
• Creating and implementing SEO strategies and working with the PPC Team to drive traffic and conversion
• Managing online media budgets
• Working with developers and creative team to plan engaging websites with strong user journeys
• Keeping up to date with digital marketing trends, key industry launches and best practice
• Thinking creatively to produce new ideas, concepts and campaigns
• Creating and scheduling social media content, as well as managing social media communities, some of which may take place outside of normal working hours and will be paid as overtime
• Attending meetings with clients and associates to discuss and give campaign briefs

Skills and experience required:

• Extensive experience in a similar role, involving the creation of engaging, high-impact digital plans and communications – ideally in an agency environment
• Previous work for blue-chip brands as well as entrepreneurial SMEs and start-ups
• Proven results developing and delivering digital marketing strategies
• Good analytical skills with the ability to use Google Analytics and other insight tools
• A working knowledge of key social media platforms (including running effective ad campaigns)
• Strong understanding of SEO and PPC
• Experience working with e-mail marketing platforms such as MailChimp and Klaviyo
• Experience planning and developing websites including creating creative and technical briefs
• Excellent copywriting skills

Hours of work:

• Monday to Friday 9am-5.30pm

Salary and benefits:

• £30,000 – £40,000
• Flexibility on working location and hours
• 24 days’ annual leave + bank holidays + birthday day off
• Room to grow and develop within the role
• Childcare vouchers, complimentary snacks and social events